Officially Certified: Synctify Becomes a Trusted Wayfair Partner

Recent Developments at Synctify

Synctify has recently engaged in extensive discussions with Wayfair, a premier home furnishings e-commerce platform in North America, culminating in a seamless integration with Wayfair’s supplier onboarding process. This partnership offers robust support for suppliers looking to join the platform. Looking ahead, Synctify and Wayfair are set to co-host a series of online and offline events designed to assist new suppliers. These events will focus on smoothing the onboarding process and enhancing the management of cross-platform orders and inventory through Synctify’s system.


About Wayfair

Founded in 2002, Wayfair is a specialized shopping website for home goods, operating across the United States, Canada, the United Kingdom, Germany, Austria, and Ireland. It enjoys robust brand recognition in both North America and Europe. Currently, Wayfair boasts over 22 million active users and collaborates with more than 20,000 supplier partners, offering upwards of 30 million products. According to Wayfair’s annual report, the platform’s net revenue reached $12 billion in 2023, with expected strong growth that could see revenues surpassing $100 billion by 2030.

Extensive Product Categories

As a dedicated e-commerce platform for home furnishings, Wayfair offers an extensive range of categories. This includes not only traditional large pieces of furniture but also outdoor items, bedroom furnishings, kitchenware, tableware, lighting, home appliances, and decor, giving suppliers a broad spectrum of product options to choose from.

User-Friendly Pricing Model

Joining Wayfair comes with no onboarding or registration fees, no monthly charges, and no product commissions. The platform operates on a wholesale pricing model, with Wayfair setting the final retail prices based on the suppliers’ wholesale quotes.

Reduced Logistics Costs

Wayfair supports a self-operated logistics system. Suppliers simply need to ship their products to overseas warehouses. Once a customer places an order, the supplier is responsible for picking and packing the orders and alerting local logistics (UPS/FedEx) for pickup. Wayfair handles all the last-mile transportation costs and offers a flexible return/exchange policy, which significantly cuts down logistics expenses for suppliers.

Flexible Payment Terms

Wayfair offers suppliers two payment options:

  1. A 30-day rapid payment plan, which includes a 2% handling fee.
  2. A 60-day payment period, free of any fees.
  3. Suppliers can select the payment cycle that best fits their financial flow.

About Synctify

Cross-Channel Sales Order Processing

Our platform connects effortlessly with over 40 sales channels, expanding your reach without adding complexity. Automate every aspect of order management, from entry to fulfillment, and master the efficiency that drives your business forward.

Inventory Automation

Automatically synchronize your stock levels across multiple sales channels and your warehouses, ensuring precise and efficient order fulfillment. Our system not only syncs inventory but also supports advanced routing capabilities to streamline your operations.

Bespoke Order Routing

Synctify enhances your logistical operations with intelligent order routing. Our system automatically adjusts, splits, or merges orders based on predefined rules from your sales channels and fulfillment centers. 

Pricing Management 

Efficiently manage detailed pricing information tailored to each sales channel, including cost, COGS, MAP, and MSRP. Our tool is designed to handle large volumes of data, ensuring robust performance even with extensive product ranges.

Product Listing Monitoring

Automatically check and verify the availability of product listings. Receive alerts for non-working links or products that are not properly synced, ensuring your listings are always active and accurate.


Get in Touch

Reach out to us to discover more about how Synctify’s services can boost your e-commerce business efficiency!